by Darrell Croker | Nov 8, 2016 | Newcastle Herald
Dear I don’t really care Dear I don’t really care Tone is everything in communication and in business letters and emails it is important to nail the introduction. How sad to hear the story recently of the National Disability Insurance Scheme addressing one...
by Darrell Croker | Oct 4, 2016 | Newcastle Herald
How jargon is destroying our language How jargon is destroying our language “In the recent evaluation by the Australian Council for Educational Research, school and community members reported that Direct Instruction was having a positive impact on student outcomes,...
by Darrell Croker | Aug 29, 2016 | Newcastle Herald
The fear of a business changing name The fear of a business changing name The Beatles auditioned for Decca on January 1, 1962 performing 15 songs in just under an hour. The rejection line from the label is one of the more famous in contemporary popular culture:...
by Darrell Croker | Jul 25, 2016 | Newcastle Herald
For want of better knowledge For want of better knowledge The intention of Prime Minister Malcolm Turnbull’s innovation statement last year was to drive an “ideas boom”. Excited start-up industry types immediately shouted “he gets it”, colloquially expressing the view...
by Darrell Croker | Jun 21, 2016 | Newcastle Herald
Message in a battle Message in a battle Much has been made in the battle for political ascendancy of “staying on message”. Minders and commentators barracking for a particular side laud the performance of any particular pollie who parrots a line five times in one...