Dear I don’t really care

Dear I don’t really care

Dear I don’t really care Dear I don’t really care Tone is everything in communication and in business letters and emails it is important to nail the introduction. How sad to hear the story recently of the National Disability Insurance Scheme addressing one...
How jargon is destroying our language

How jargon is destroying our language

How jargon is destroying our language How jargon is destroying our language “In the recent evaluation by the Australian Council for Educational Research, school and community members reported that Direct Instruction was having a positive impact on student outcomes,...
The fear of a business changing name

The fear of a business changing name

The fear of a business changing name The fear of a business changing name The Beatles auditioned for Decca on January 1, 1962 performing 15 songs in just under an hour. The rejection line from the label is one of the more famous in contemporary popular culture:...
For want of better knowledge

For want of better knowledge

For want of better knowledge For want of better knowledge The intention of Prime Minister Malcolm Turnbull’s innovation statement last year was to drive an “ideas boom”. Excited start-up industry types immediately shouted “he gets it”, colloquially expressing the view...
Message in a battle

Message in a battle

Message in a battle Message in a battle Much has been made in the battle for political ascendancy of “staying on message”. Minders and commentators barracking for a particular side laud the performance of any particular pollie who parrots a line five times in one...