Blog
Blog
Updates and stories
Message in a battle
Much has been made in the battle for political ascendancy of “staying on message”.
Coin a phrase
As my Irish friends are fond of saying since the incident a few years ago, “Laysus”.
Just playing those word games
“What do you reckon? Take the Freds, or wait for the Montgomery?”
Ground Control to the Zeitgeist
Eric Blair and Davy Jones understood communication. The former wrote a “dystopian” novel in which “The Party” wants to narrow the vocabulary to narrow the range of thought – manipulation of language as a method of mind control.
Leave no stone unturned
THE best way to negotiate a tight job market is direct contacts or word of mouth.
Revision essential for quality control
WRITE For Impact preaches having all communications edited.
Ad a perfect example of not getting it ‘wright’
Company in large growth phase Fun Funky Offices – Dynamic Culture Close to public transport, restaurants and shops.
Acronyms block road to clarity
EVER been so caught up in your KPIs you forgot the pm meeting with the COO?
Accuracy key to business writing
LAZINESS is one of the more annoying features of modern business communications.
BOOKS & PAST PROJECTS
Title: We Play It Hard Around Here
Author: Dac Croker
Title: Watch Ya Language
Author: Meg Linton
Editor: Dac Croker
Title: Project Trust Accounts
Author: Krish Ravipati
Editor: Dac Croker
Title: The Strategy Implementation Gap
Authors: James Bawtree & Michael Young
Editor: Dac Croker
Title: Maximising Your ROI on Zoho
Author: Michael Hopwood
Editor: Dac Croker